Why Aren’t You Pursuing Your WHY?

Right now I’m reading one of the best books I’ve ever read called Start With Why by Simon Sinek. In the book, Simon fires off so many nuggets that I could literally dedicate a series of posts just to this book. However, I was reading yesterday and came across a quote that really grabbed my attention and prompted this blog post:

“All great leaders have charisma because all great leaders have clarity of WHY; an undying belief in a purpose or cause bigger than themselves.” (Start With Why, pg. 134)

Simon goes on to tell Bill Gates’ story and how his WHY is to “help us all become more productive and achieve our greatest potential.” (pg. 134) Want to know a leadership secret? Because of his WHY, everything Bill does is dedicated towards his WHY and his cause. Great leaders have a crystal clear WHY and, as a result, dedicate their lives to finding new ways, different WHATs to bring their cause and passion to life. That’s why Bill and Melinda have the Gates Foundation. Through their foundation, they’ve led the charge for around 100 billionaires who have pledged to donate half their wealth to philanthropy as well as leading the charge to defeat malaria. Through these two missions, their goal is to help millions of people have the opportunity to realize their greatest potential.

Maybe your why isn’t as huge as Bill Gates’, though. Guess what? You have a driving purpose, a passion, a dream. As a Christian, I happen to believe that God has given each and every one of us a dream and a purpose for living. What is yours? If you don’t know, I would highly encourage you to take some time to think about it.

Now think about WHAT you are doing right now in your job, business ventures, free time, etc. If you know your WHY, are your current WHATs helping you achieve that cause and passion? If not, maybe that’s why you aren’t happy doing what you are doing.

Your WHY should determine why you do your WHAT. People tend to feel like they are in a rut because they aren’t following God’s purpose for their lives. The reason a WHY is so inspiring is because it encompasses something that is greater than ourselves. It shouldn’t just be about you. If it is, then your WHY is too small. If we pursue our WHY, we are intended to touch the lives of a large number of people. That’s how a God-inspired WHY works.

But not only that… if we pursue our WHY with passion, because it is touches the lives of so many others, it’s very possible that others may begin asking you if they can be a part of it. According to Sinek:

“When a WHY is clear, those who share that belief will be drawn to it and may want to take part in bringing it to life. If that belief is amplified it can have the power to rally even more believers to raise their hands and declare, “I want to help.” With a group of believers all rallying around a common purpose, cause or belief, amazing things can happen.” (pg. 136-137)

I’d really suggest that if you don’t know what your WHY is, figure it out. I promise you that God has a plan and a purpose for your life. He has placed a dream and cause on your heart. I’ve heard it referred to as the “sweet spot”. It is up to you to figure out what that is.

Life will not always be perfect. However, it will be much more fulfilling if you can figure out what your “sweet spot” is and run at it with full speed and might. Pursue your cause so that great strides and achievements can be made. This world will be a better place if you are aiming to pursue your dream.

Brandon is the founder and author of Proverbs and Business. He is currently in the process of moving Proverbs and Business to his new website, www.brandonhelderop.com. Brandon enjoys writing about Leadership, Social Media and Politics. You can follow him on Twitter at @b_helderop or contact him at brandon@brandonhelderop.com.

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3 thoughts on “Why Aren’t You Pursuing Your WHY?

  1. This message has been right in my face over the past week. First, someone shared Simon’s TEDx talk with me about the “Golden Circle of Success,” then when I brought it up to a co-worker, they immediately sent me the 2 pages of notes he had taken on the exact same message. Not many companies have a “why,” do they? Every company in the world can tell you “what” they do…fewer can aptly explain “how.” Very few companies can explain the “why.” Some companies THINK they know the “why,” but it’s usually “to make money.” BLAH.

    Thanks for the post. I think God is trying to tell me something with this message over and over and over.

  2. Definitely encourage you to get his book Start With Why. It’s probably top 2 or 3 books I’ve ever read. He’s a good follow on Twitter as well. Appreciate the comment!

  3. Great Post!!
    Finding your WHY is also like another term called “in your wheelhouse”. This is the what you love to do, come what may, no matter the weather, circumstances or other down time, as Brandon has eloquently stated” the bigger than yourself” activity. For most educators this is the impetus for being in the classroom or administration office. Regardless of the field you work in, the encouragement from Colossians 3:23 should resonate in pursuing the WHY!
    23 Whatever you do, do your work [w]heartily, (AY) as for the Lord….

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